Build a Brand. Tell a Story.
BACHELOR OF SCIENCE OR BACHELOR OF ARTS
Businesses need unique storytellers to curate messages they want to share. At Stevenson, prepare for a wide range of career paths, including public relations, social media and content management, and event planning. With courses in communication, business, writing, and design, you will be equipped to succeed in diverse and dynamic industries.
Want to go the extra mile? Our Bachelor’s to Master’s Option allows you to graduate with a master’s in as little as five years.
Graduates of the Business Communication program will:
- Demonstrate communication competency among various publics, through oral and written communication, including speeches, presentations, research, and informal dialogue.
- Demonstrate competency in the various forms of business and public writing.
- Demonstrate competency in explaining key concepts and practices of business and other organizations through class projects, case studies, and multimedia presentations.
- Demonstrate competency in key concepts and principles in the fields of video or photography through the production of a finished portfolio or piece.
- Apply principles of publication design and layout by employing both Mac and PC software programs in business applications.
- Demonstrate competency in information technology through word processing, spreadsheets, and presentation software.
- Complete an internship that satisfies employer and program expectations.
The Mill Experience
Stevenson’s Student-Run Design and Communications Agency
Stevenson Business Communication
Career Connections
Internship Placements
- Maryland Film Festival
- CBS Radio
- Baltimore Orioles
- Baltimore Business
Journal - Baltimore Symphony Orchestra
Top Employers
- Aerotek
- Maryland Public
Television - US Lacrosse
- Walt Disney World
- Wells Fargo
Graduate Opportunities
- George Washington University Law School
- Johns Hopkins University
- Loyola University of Maryland
- University of Delaware
- University of Maryland
Career Pathways
- Social Media Coordinator
- Event Planner
- Corporate Communications
- Sports Communication
- Journalist/Writer
School of Design, Arts & Communication: Internship Showcase
SU students’ exceptional experiences include opportunities like career-focused internships. These experiences provide practical applications for what students study, as well as also further shaping the professionals they will become. Our School of Design, Arts, and Communication’s Internship Showcase gives students the chance to share their experiences with other students and highlight what made their internships unique and motivational.
Meet Our Students & Alumni
Maximizing Education
Isabella Maxey
Business Communication Major
Self-proclaimed lover of all things creative, Baltimore-based Filipina Isabella Maxey took off into the life of a jet-setting marketing expert shortly after receiving her bachelor’s degree in Business Communication.
Study Business Communication at Stevenson
Courses
The courses in the preview below are required for completion of the bachelor’s degree in Business Communication. Students must also complete the requirements for the Stevenson Educational Experience (SEE).
Course Preview
CM 270 | New Media Communication | 3 credits |
MGT 204 | Principles of Management | 3 credits |
MKT 311 | Consumer Behavior | 3 credits |
CM 253/ENG 253 | Journalism I | 3 credits |
GDES 125 | Fundamentals of Digital Media | 3 credits |
PHOTO 141 | Basic Digital Photography | 3 credits |
Academic Catalog
Explore our academic catalog for a full listing of courses, course descriptions, and suggested course sequence for Stevenson’s Business Communication program.
Major Requirements
First Year Seminar | 1 credit |
Communication Core Required Courses – (28 credits)
Public Speaking | 3 credits | |
Interpersonal Communication | 3 credits | |
or | ||
Intercultural Communication | 3 credits | |
Communication Ethics | 3 credits | |
Small Group Communication | 3 credits | |
New Media Communication | 3 credits | |
Internship Preparation | 1 credit | |
Conflict Resolution and Negotiation | 3 credits | |
Organizational Communication | 3 credits | |
Internship | Variable credits; minimum 3 credits required | |
Communication Capstone | 3 credits |
Business Core Required Courses – 12 credits
Principles of Management | 3 credits | |
Principles of Marketing | 3 credits | |
Consumer Behavior | 3 credits | |
Integrated Marketing Communication | 3 credits |
Writing Core Options – Choose 9 credits – ALL classes also serve as approved electives.
/ | Journalism I | 3 credits |
/ | Journalism II | 3 credits |
/ | Feature Writing | 3 credits |
/ | Magazine Writing and Publishing | 3 credits |
/ | Journalism Practicum | 3 credits |
/ | Public Relations Writing | 3 credits |
Writing for the Web | 3 credits | |
Introduction to Creative Writing | 3 credits | |
Creative Writing: Non-Fiction | 3 credits |
Design Core Required Courses – 9 credits
Fundamentals of Digital Media | 3 credits | |
Introduction to Corporate Communication Design | 3 credits | |
Basic Digital Photography | 3 credits |
Technology Core Requirements – Choose 3 credits from the following.
Introduction to Digital Publishing | 3 credits | |
Web Design I | 3 credits | |
MS Office Applications | 3 credits | |
Presentation Theory and Application | 3 credits |
Program Elective Options – Choose 6 credits
Human Communication | 3 credits | |
Communication Writing and Research | 3 credits | |
Business and Professional Communication | 3 credits | |
Event Planning and Publicity | 3 credits | |
Principles and Practices of Public Relations | 3 credits | |
Advanced Public Speaking | 3 credits | |
The Advertising Campaign | 3 credits | |
Special Topics in Communication | 3 credits | |
Communication and Leadership | 3 credits | |
Topics in Creative Writing | 3 credits | |
Themes in Literature | 3 credits | |
Cinema I: Storytelling | 3 credits | |
Cinema II: Continuity | 3 credits | |
Broadcast Production | 3 credits | |
Principles of Entrepreneurship | 3 credits | |
Introduction to Sport Management | 3 credits | |
Market Research | 3 credits | |
Sports Marketing | 3 credits | |
Principles of Negotiation and Sales | 3 credits | |
International Marketing | 3 credits | |
The Mill – Design Center | 3 credits |
Other courses as approved by advisor and department chair/coordinator/associate dean.
Minors and Other Options
Minor in Communications
A minor in Communication is available. Please contact the department chair for more information.
Add a Professional Minor
Open yourself up to additional career paths with one of our professional minors. Each minor is designed to pair with students’ majors to give them additional career options, a competitive edge in the job market, and an opportunity to shape their Stevenson experience to meet their specific career goals.
Bachelor’s to Master’s Option
BS/MS options are available for students majoring in Business Communication who wish to combine their bachelor’s coursework while working toward a ¹û¶³´«Ã½Ö±²¥ Master’s Degree in one of the following:
Communication News
Over the last month, there has been a lot of news coming from Stevenson's Communication alums! Our department is thrilled to see our graduates thriving in their fields.
Communication's very own Lauryn Davis is one of the people thanking donors for supporting our students and for their committed philanthropy. Along with Dr.
Comm alum Julia Tucker ('14 undergraduate degree, '15 graduate degree), known to many for singing the The Star-Spangled Banner at Mustang Stadium, Camden Yards, and at other events, will be singing backup for Sarah Brightman .
Which Communication program is your best fit?
Stevenson’s communication programs offer different focus areas to help students craft their path to their desired interests and potential career. So, what’s the difference between Communication Studies and Business Communication at Stevenson?
Have a Question?
Contact Admissions
Undergraduate Admissions
Owings Mills Campus
Garrison Student Union
North Entrance, Second Floor
1-877-468-6852